The Duchess of Cambridge Opens ‘Tech Deck’ At Land Rover BAR
What is ‘Tech Deck’?
On May 20th, Her Royal Highness, The Duchess of Cambridge took part in the official opening of the Land Rover BAR ‘Tech Deck’ Education Center.
The ‘Tech Deck’ offers a behind-the-scenes experience and hands-on interactive exhibits that enable people to get close with the boats, the team, and technologies that allow the team to fly faster and sail smarter. What makes it an unusual educational center is the fact that it is based at the home of a working professional sports team. The ‘Tech Deck’ is designed to promote the Science, Technology, Engineering and Math (STEM) fields and inspire young students to take on a career in one of these fields.
“Land Rover is proud to be title partner and exclusive innovation partner to Land Rover BAR, a partnership based on shared vision and values. As well as helping the team to design the most technologically advanced boat in America’s Cup history, we remain dedicated to inspiring the youth of today and tomorrow into engineering, science and technology careers. The opening of the Land Rover BAR Tech Deck will mean that, along with Jaguar Land Rover’s extensive STEM programs, both organizations will inspire and educate around 300,000 young people a year,” says Mark Cameron, Jaguar Land Rover Global Brand Experience Director.
Duchess of Cambridge opens 1851 Trust Tech Deck centre – https://t.co/CVtxs4a0YK
— John Allen (@johnbokke) May 20, 2016
The Duchess takes Flight
During the visit, The Duchess participated in a pilot ‘STEMCrew’ digital lesson with students, exploring science and engineering principles. The Duchess also took ‘flight’ with the team on-board their test boat, T1 – a foiling AC45 catamaran. The Duchess took control of the boat, steering it along the racecourse of the Louis Vuitton America’s Cup Work Series Portsmouth.
Sir Ben Ainslie said, “It was fantastic to take our Royal Patron on-board T1 during our training session on the Solent today. We gave her the helm and we were flying along at 33 knots, out on the ACWS Portsmouth race course, you can tell she has done a lot of sailing, she was a natural on-board. It is also great to have The Duchess’ support with opening the team’s new ‘Tech Deck’ and Education Centre. A lot of work has gone into developing this facility for young people and we hope to inspire more young people to consider opportunities and careers within STEM subjects and the marine sector in the future.”
“Land Rover is delighted to be bringing two engaging and interactive exhibits to the new Tech Deck at Land Rover BAR. The first, ‘Stable Flight’, is an immersive, virtual reality experience that involves steering the race boat whilst keeping it stable on its foils. The second, ‘Control vs. Speed’, consists of three touch screen display monitors that enable users to design their own boat to race. Using an interactive sliding scale, users can alter the wing, daggerboards and rudders to understand how different elements effect the boat’s performance,” says Mark Cameron.
Land Rover continues to go above and beyond as a brand, and here at Land Rover Hinsdale, we strive to constantly evolve to exceed our customers’ expectations.